Sat. Dec 21st, 2024
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Delicately expressing the beauty of nature MURRAL


MURRAL sets a theme based on a concept for each season and proposes items to a wide range of fans.
It is a popular brand supported by women of all ages.
Here, we introduce the appeal of MURRAL and other information.

What is MURRAL?


MURRAL is a Japanese women’s fashion brand.
The theme of the brand is not simply “wearing clothes,” but to change one’s consciousness to “wearing clothes,” and the new everyday life that is born from this change.
The brand name also incorporates the concept of clothes that can envelop a space like a MURRAL.
Representative items are items using original embroidered lace.
The brand offers dresses from the “Framed flower” series, in which embroidered lace is finished in a frame design, and other items.
The delicate embroidery of the flower designs reflects the theme of each season.

MURRAL
Source : https://rakutenfashionweektokyo.com/jp/brands/detail/murral/

History of MURRAL


MURRAL was launched in 2010 by designers Yusuke Muramatsu and Aiyumi Sekiguchi.
In 2013, they shifted their presentation format to a biannual collection, and in August 2016, they started a special order line “COLORIS BY MURRAL,” which is available only at Isetan Mitsukoshi.
With the keyword “color in every day life,” the line offers items for a wide range of fans.
In 2022, Muramatsu and Sekiguchi will launch “Gift Collection,” a project in which they will collaborate with artisans who share their approach to craftsmanship.
For the first project, they produced flower vases with TOKINOHA, a ceramic art studio in Kyoto.

Summary


How was it?
Here we have introduced MURRAL.
The brand logo design has been renewed, and collaborations with various fields have been well received.
Keep your eyes on MURRAL, which expresses itself by expanding its horizons beyond the boundaries of fashion.

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