Scandinavian brand GANNI, a hot topic on SNS
Scandinavian fashion brands have been rapidly gaining popularity in recent years.
Of particular note is GANNI, which has gained recognition through SNS marketing using Instagram.
Here, we introduce the appeal of GANNI and other aspects of the brand.
What is GANNI?
GANNI is a fashion brand from Copenhagen.
GANNI’s items are characterized by being “practical and functional with a playful twist.
GANNI offers effortless and playful styles by adding GANNI’s unique prints and details to basic items that can be worn for a long time without being influenced by trends.
Source : https://logovectordl.com/ganni-logo-vector-svg/
History of GANNI
GANNI started in Copenhagen, Denmark in 2000 as a small cashmere wear company.
In 2009, Ditte Reffstrup was appointed creative director.
Ditte’s husband, Nicolaj Reffstrup, became CEO and the brand was launched as a full-fledged womenswear brand.
The brand is also characterized by its focus on social media, with fans from all over the world posting photos of their outfits using the hashtag “#GanniGirls” on Instagram.
The brand is also home to some of the world’s most popular influencers, including Pernille Teisbaek, Alexa Chung, Alicia Vikander, Camille Charrière, and many more. GANNI’s affordability is another reason for its popularity.
GANNI’s most popular items
One-piece dresses are one of the most popular items.
Source : https://store.tomorrowland.co.jp/shop/tomorrowland/item/view/shop_product_id/107251
The collaboration with Levi’s was also a hot topic.
Source : https://www.levi.jp/women/outerwear/denimjacket/ganni%20trucker%20dress%20just%20for%20fun/874890000.html
Shoes and other accessories are also available.
Source : https://trent.base.ec/items/32982672
Recommended stores where you can buy GANNI
Source : https://japanshopping.org/ja/search/shops/detail/11914
Store Name | Loveless Aoyama |
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Address | 3-16-1 Minami-Aoyama, Minato-ku, Tokyo |
Phone number | 03-3401-2301 |
Business hours | 11:00〜20:00 |
Summary
How was it?
Here we introduced Gunny.
GANNI also offers a wide range of pop and charming accessories at affordable prices.
Why don’t you try to incorporate the essence of GANNI into your daily coordinate?