Wed. Apr 29th, 2026
ROGER DUBUIS

Although a relatively new brand, ROGER DUBUIS has gained popularity for its stylish designs and exceptional craftsmanship.


Roger Dubuis is favored by many top celebrities and entertainers, including EXILE’s ATSUSHI, Gackt, Major League Baseball players Kenta Maeda and Yu Darvish, and mixed martial artist Naoya Ogawa.
Although it is an up-and-coming brand, it has gained popularity around the world.
Here, we’ll introduce you to the appeal of Roger Dubuis.

What is ROGER DUBUIS?


Roger Dubuis is a watch manufacturer founded in Geneva, Switzerland, by Carlos Dias and Roger Dubuis. The brand name is derived from the watchmaker Roger Dubuis, and the company is officially registered as “SOGEM S.A.”
Roger Dubuis is characterized by its artistic craftsmanship, which is unique not only in its technical aspects, such as the mechanisms, but also in its design. Each watch seems to exude a strong sense of individuality, and it is rare to find similar designs in other watches. All mechanical watches are equipped with movements that are entirely designed and manufactured in-house.

ROGER DUBUIS
Source : https://www.gressive.jp/brand/roger-dubuis

History of ROGER DUBUIS


Founded in 1995.
The brand launched the “Golden Square” in 2002, “Follow Me” in 2003, and “Excalibur” in 2005, all of which remain popular lines to this day.
In 2004, founder Roger Dubuis retired, and Carlos Diaz took the helm of the brand.
On Friday, November 25, 2016, the brand’s first flagship store in Japan, the “Roger Dubuis Ginza Boutique,” held its grand opening.

Summary


What did you think?
In this article, we’ve introduced the Repossi collection.
If you’ve owned watches from Patek Philippe or Audemars Piguet but are looking for a top-tier brand that no one else wears—one that’s truly unique to you—then Roger Dubuis is the perfect choice.
Be sure to check it out.

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