Tue. Apr 23rd, 2024
ダイリク

DAIRIKU expresses the designer’s background.


DAIRIKU is a brand that is currently receiving hot attention in the fashion world, especially among the younger generation.
The nostalgic collection based on secondhand clothes is highly evaluated and is a hot brand.
Here, we introduce the charm of DAIRIKU.

What is DAIRIKU?


DAIRIKU is a Japanese fashion brand.
It offers both men’s and women’s wear.
The concept of the brand is “to be clothes with roots and stories.
As he uses his own name for the brand name, he designs based on his own experiences and feelings.
The clothes are finished based on vintage clothes and have an atmosphere that makes you feel nostalgic.
The designs are popular for their modern revival of retro.

DAIRIKU
Source : https://rakutenfashionweektokyo.com/jp/brands/detail/dairiku/

History of DAIRIKU


Designer DAIRIKU entered VANTAN Design Institute because a designer he liked at the time was enrolled as an instructor.
He started his own brand “DAIRIKU (DAIRIKU)” in an exhibition format while enrolled at the Osaka School of Fashion Design at VANTAN Design Institute.
He then went on to Tokyo school X-SEED.
In 2016, he won the Grand Prix at the Asia Fashion Collection, an event held to discover young designers.
In February 2017, he presented his collection on the runway in New York for Fall/Winter 2017-18.
He has been presenting his collection in a full-scale exhibition format since Spring/Summer 2018.

Summary


How was it?
Here we introduced DAIRIKU.
DAIRIKU is popular for its interesting concept of expressing the designer’s own memories and experiences.
We are sure that you will be fascinated by the nostalgic atmosphere of the clothes that are not too overbearing.

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