Sat. Apr 27th, 2024
WEWILl

Clothes pushed by former Wella Bautz designer WEWILl


Former “WHEREABOUTS” designer Hidetaka Fukuzono started the much-talked-about “WEWILL.
Fukuzono, who considers “making clothes is my life’s work,” has been involved in the fashion industry for about 20 years, and pursues what he truly wants to wear.
Here, we introduce the appeal of WEWILL and other aspects of the brand.

What is WEWILL?


WEWILL is a Japanese fashion brand.
The brand concept of “WEWILL” is “quiet, attractive clothes”.
The designers have accumulated a lot of experience in making clothes, and have arrived at the clothes that they really want to wear.
The silhouettes are loose-fitting and the materials used are soft, so the items are suitable for daily use.
The materials are selected from scratch, and the elaborate tailoring by trusted sewing craftsmen is a distinctive feature.

Clothes pushed by former Wella Bautz designer WEWILl
Source : http://news.revolution02.shop-pro.jp/?eid=215

History of WEWILL


The designer of WEWILL is Hideki Fukuzono.
He was born in Kumamoto in 1976.
After graduating from high school, he studied clothing in Tokyo and Paris.
He then moved to Antwerp and graduated from the Antwerp Royal Academy of Fine Arts in 2002.
He started his men’s brand “WHEREABOUTS” in the fall/winter of 2004.
After that, I served as a director for several apparel brands such as “TAKEO KIKUCHI”, “Smith&Hardy”, and “NAILS”.
He launched “WEWILL” in the fall/winter of 2017.
The flagship store opened in Ginza in July 2018.
He started to present collaborations with “PORTER” in Spring/Summer 2018.
In the spring/summer of 2019, we released hats in collaboration with “KIJIMA TAKAYUKI”.

Summary


How was it?
We have introduced WEWILL here.
WEWILL’s products are simple in design but beautiful in material and sewing.
Please take a look at our products and see for yourself.

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