YANYAN, a knitwear brand from New York
It is said that in factories all over the world, there are yarns lying unused.
The reality is that many of them are destined to be thrown away.
To solve this problem, YANYAN is a brand based in New York and Hong Kong that has just made its debut.
In this article, we will introduce the history of Yang Yang.
What is YANYAN?
YANYAN is a New York-based knitwear brand created by Phyllis Chan, a former director of rag & bone, and Suzzie Chung, a designer from Hong Kong.
The brand uses high quality knit fabrics and playful designs inspired by traditional Chinese traditional clothes.
Source : https://superamarket.jp/
History of YANYAN
In 2019, the duo of Phyllis Chan and Suzzie Chung started YANYAN in New York City.
With the concept of “Proudly knitted in China,” they create items from dead stock and high-end yarns left over from the production process.
We aim to create a business model that is not influenced by trends and minimizes waste such as product disposal.
We purchase dead stock of high quality yarns spun in Scotland, Italy, and Japan in bulk to create original items.
YANYAN’s most popular items
Knitwear interspersed with traditional Chinese techniques
Source : https://www.fashionsnap.com/article/2020-07-06/yanyan-20fw/
Cardigans popular for their craftiness
Source : https://girl.houyhnhnm.jp/butsuyoku/24829
We are also developing a one-piece
Source : https://baycrews.jp/item/detail/journalstandard/onepiece/21080410005930
Recommended stores where you can buy YANYAN
Source : https://www.houyhnhnm.jp/archives/feature/2011/03/1000.html
| Store Name | Super A Market Aoyama Store |
|---|---|
| Address | 3-18-9 Minami-Aoyama, Minato-ku, Tokyo |
| Phone number | 03-3423-8428 |
| Business hours | 11:00〜20:00 |
Summary
How was it?
Here we have introduced Yan Yan.
YANYAN proves that there is a great potential for the fusion of business opportunities and creativity hidden in leftover threads.
We hope that you will take a look at it for yourself.